News

5 March at the 2024 UK Chapter meeting we will be joined by Neil Phillips from M3 Global Research   He will present his paper - AI in Healthcare MR: A fieldwork perspective.

EPHMRA Webinar Discovering growth pathways for your brand: Harness the power of Structural Equation Modelling within your brand tracking studies March 12 2024 14.00 – 14.45 UK time

5 March at the 2024 UK Chapter meeting we will be joined by Bilal Babar ...to present his paper: Insights search, insight summarisation and story creation using the power of generative AI.  

  At the EPHMRA UK Chapter meeting 2024 our paper from Day One Strategy will be entitled: Working in hAIrmony; Unleashing the power of practical intelligence.   This paper will be presented by Ben Lorkin and Daniel Gallagher of Day One Strategy.  

‘Artificial Intelligence and Synthetic Data: A new era of market research’ from Human8 is our second paper of the 2024 UK Chapter Meeting.   Our speaker for this paper is – Paul Child  

Our first paper of the 2024 UK Chapter meeting for the paper is entitled ‘Peek into 2034’ from PSA Consultants.   Our speaker for this paper is – Preriit Souda  

We look forward to seeing everyone attending the UK Chapter Meeting 2024.   We will be bringing you great papers, fantastic discussions and a chance to network.   All of this would not be possible without our Convenors: Alex Marriott, Sophie Fleming, Anna Garofalo and John Grime.   Thankyou from EPHMRA for all your hard work putting this together.

2024 Germany Chapter meeting - Registration now open!   Taking place on Tuesday 23 April 2024 in Berlin. Find out more here -https://www.ephmra.org/events/43   (and don’t forget the meeting is entirely in German).   

2024 Conference 25-27 June – book your tickets.   25% of the delegate places are already sold – early bird closes on 7 March.   So you can now book: - Delegate places - Exhibition booths - Places on our AI training workshop – 24 June   https://ephmraconference.org