News
2026 Middle East Chapter Meeting | 13 October | Online Conference
Join us on Tuesday 13 October 2026 for the EPHMRA Middle East Chapter Meeting – a free virtual event open to both members and non-member companies.
Our programme brings together industry experts to explore AI, obesity research, qualitative methodologies, and women's healthcare across diverse healthcare markets.
Speakers:
Diana Hana, BrandVision
Meera Nagtilak, Cultural Traits
Are you shaping the future of healthcare market research?
The EPHMRA 2027 Conference Call for Contributions is now open.
We invite researchers, insight professionals and industry experts to share innovative ideas, real-world case studies and forward-thinking approaches with our global community.
This year's programme is looking for papers across a range of topics, including:
• The future of insight teams
2026 Switzerland Meeting | 17th September | Basel
Join us in Basel on 17 September as we explore the future of our industry at the EPHMRA Switzerland Chapter Meeting.
2026 Switzerland Meeting | 17th September | Basel
“The Rise of GenAI in Clinical Practice: Implications for the Future of Healthcare Market Research”
EPHMRA – concerns about recent FAMHP guidelines
We are aware of significant concerns that healthcare market research studies may not qualify under Belgium’s FAMHP new guidelines on the application of Article 10. The wording in the guidance and subsequent Q&A document appear to overlook key distinctions between bona fide market research vs. promotional / sales-related activities.
2026 Switzerland Meeting | 17th September | Basel
“Rethinking Pharma Insight Generation in a Consumer Influenced Healthcare Ecosystem”
Join Matteo Fabiani, Associate Director, SKIM, and Hiren Odedra, Disease Area Insights Lead | CVRM Portfolio, Global Pharma Strategy, Roche, as they explore how evolving consumer behaviours are reshaping healthcare market research.
2026 Switzerland Meeting | 17th September | Basel
“What the Future: The Pharma Insights Professional of the 2030s”
2026 Switzerland Meeting | 17th September | Basel
“When Personas Meet AI: Transforming Research Outputs into Decisions”
2026 Switzerland Meeting | 17th September | Basel
2026 Switzerland Chapter Meeting | 17 September | Basel
We're pleased to welcome Mehmet Mert, Director of Integrated Insights, Novartis, and Martin Peters, Executive Director of Integrated Insights, Novartis,
to the speaker line-up for the 2026 Switzerland Chapter Meeting.
"Reimagining Early Pipeline Insights: Using AI Personas to Accelerate and Transform Decision Making"