News
UK Chapter Meeting – Speaker Announcement
Market research has evolved fast, from standalone studies, to a secondary first mindset, and now to a world where LLMs can interrogate and connect data in entirely new ways.
In this session, we will explore how to bring primary and secondary data together effectively. Using real case studies, we will share 3–4 practical principles that show the real value and impact of integrated research.
Speakers
EPHMRA Webinar
Discovering growth pathways for your brand: Harness the power of Structural Equation Modelling within your brand tracking studies
March 12 2024
14.00 – 14.45 UK time
5 March at the 2024 UK Chapter meeting we will be joined by Bilal Babar
...to present his paper: Insights search, insight summarisation and story creation using the power of generative AI.
At the EPHMRA UK Chapter meeting 2024 our paper from Day One Strategy will be entitled: Working in hAIrmony; Unleashing the power of practical intelligence.
This paper will be presented by Ben Lorkin and Daniel Gallagher of Day One Strategy.
‘Artificial Intelligence and Synthetic Data: A new era of market research’
from Human8 is our second paper of the 2024 UK Chapter Meeting.
Our speaker for this paper is – Paul Child
Our first paper of the 2024 UK Chapter meeting for the paper is entitled ‘Peek into 2034’ from PSA Consultants.
Our speaker for this paper is – Preriit Souda
We look forward to seeing everyone attending the UK Chapter Meeting 2024.
We will be bringing you great papers, fantastic discussions and a chance to network.
All of this would not be possible without our Convenors: Alex Marriott, Sophie Fleming, Anna Garofalo and John Grime.
Thankyou from EPHMRA for all your hard work putting this together.
2024 Germany Chapter meeting - Registration now open!
Taking place on Tuesday 23 April 2024 in Berlin. Find out more here -https://www.ephmra.org/events/43
(and don’t forget the meeting is entirely in German).
2024 Conference 25-27 June – book your tickets.
25% of the delegate places are already sold – early bird closes on 7 March.
So you can now book:
- Delegate places
- Exhibition booths
- Places on our AI training workshop – 24 June
https://ephmraconference.org
Make sure you register for tomorrows EPHMRA Webinar - Doing Healthcare Market Research in Myanmar
January 23 2024
14.00 – 14.30 UK time
Speaker: Richard Clarke, Zen Healthcare Asia