News

News
Basel

Just 24 hours to go until the EPHMRA 2025 One Day Chapter Meeting in Basel!

Tomorrow, we’re gathering at F. Hoffmann-La Roche AG to dive deep into “Innovative Methods for Integrating PMR and Secondary Data to Gain a Complete Picture: Improving Customer Experience and Answering Business Questions”.   Expect insights, discussions, and networking that will help how you view data integration and customer insights. F. Hoffmann-La Roche AG Basel, Switzerland
EPHMRA Meeting Image
At the 2023 Basel Chapter Meeting…   Mike Pepp, Director, Blueprint Partnership, will present his paper – ‘The AI pandemic: Just how far has AI Spread within Pharma and how quickly do tech experts see it spreading?’.  
AIQ
Carolyn Chamberlain, Global Commercial Director and Ed Corbett, Head of Consulting – Branding Science will be presenting their paper...   ‘How improving your AIQ leads to better insights and better strategic decisions’  
AI Workshop
EPHMRA AI Community - Launch   September 7 2023, 13:30-14:30 UK time   Artificial Intelligence (AI) – it’s a topic rapidly evolving in our industry. EPHMRA is forming a new AI community to come together, to discuss the AI topics EPHMRA should address and the way forward.  
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Put 21 September in your diary and join us in Basel!   There are only 60 tickets available for the meeting – make sure you register and reserve one.  
Webinar
Upcoming Webinar - Supply Chain Forecasting – An introduction to a less well-known art   Friday 14 July at 13.00 – 14.00hrs UK time   Speaker: Richard Murgatroyd, Systems & Innovation Expert, Global Supply Chain at F. Hoffmann-La Roche Ltd.  
ICO
Members might be interested to read guidance from the ICO on AI.    The guidance is suitable for businesses in the public, private and third sectors and includes:    Artificial intelligence (AI) and data protection   A detailed overview of how to apply the principles of the UK GDPR to the use of information in AI systems.  
AI Workshop
  Panel Discussion: Embracing AI before it Embraces us: Navigating our way toward the future, staying relevant while elevating our value as an industry.   Convenor: Elizabeth Kehler, Adelphi Research   Contributors: Alex Kirkman, Strategic Insights Director Specialty Care Therapy Area, GSK and Vijay Chand, Director, Global Reporting, AstraZeneca  
Adelphi Image
Adelphi Research sponsors our Award and the webinar was expertly steered by Rachel Pughe, Senior Director, Adelphi. Log in at www.ephmra.org – resources – webinars and find the recording...  
MR Excellence Award
Join us on the 22nd June as our MR Excellence Award Innovative Approach winners present their paper, with a Q&A session. Innovative Approach Award (sponsored by APLUSA) 22 June 15:00-15:30 UK time