News

Alex Gordon and Mark Lemon, Sign Salad to present their paper: Cultural Storytelling: Using Semiotics & Language Analysis to Build More Successful Healthcare Brands.   Alex and Mark will cover the differences between ‘what’ was said vs. ‘how’ it was said and also bring your case studies in the field of semiotics.

"Telling better stories to make an impact" Here's a look at the speakers so far:

Submission deadline is 14 March   ‘Innovative Methods for Integrating PMR and Secondary Data to Gain a Complete Picture: Improving Customer Experience and Answering Business Questions’   Meeting Convenors:   Sanjana Bose, F Hoffmann La Roche

Giving Constructive Feedback   March 20 2025   14.00 – 15.00 UK time - This is an online event.  

‘Why Should Anyone Listen to You?’   This paper will be delivered by Daniel Wain, Wain Consulting and will cover how to utilise story telling to connect and how to avoid ‘infobesity’.  

We are really looking forward to seeing you again in Berlin for our 14th Germany Chapter meeting.   Our convenors for this event are:   - Yannick Rieder - Janssen, Manager Market Research & Competitive Intelligence - Barbara Lang - Point Blank Research & Consultancy, Managing Director - Katja Birke - Produkt + Markt GmbH & Co, Managing Director  

This Online Conference takes place on Tuesday 29 April 2025 - 12 noon – 16.00 UK time   This online event is primarily aimed at Young Professionals in healthcare market research – those who have less than 5 years in the industry and a job title of Associate Director and below.  However all members can of course join us – so feel free to register.  

Dear Colleague   EPHMRA is dedicated to continuously developing the Code of Conduct. Members provide us with a lot of comments and feedback on the Code, which is very welcome, as it helps us with this development.  

Submission deadline is 13 February 2025   We have already accepted a good range of papers, but we are still looking for a few more to create a packed agenda. Can you add your voice by submitting an idea for a session?   The range of topics is wide and there is plenty of scope for presentations, panel discussions and fireside chat formats - take your pick!