News
EPHMRA Conference 2025: Integrating real world evidence into human factors testing criteria and reporting
Victoria Barnosky, PhD, FAHRA, Suazio, explores how evidence meets regulation, with her paper entitled...
Integrating real world evidence into human factors testing criteria and reporting.
2024 Conference Grant Winners announced!
There were 25 applications for the 5 free conference grants and the winners were:
Melissa Lehmann, impulze GmbH
Join us at the 2024 EPHMRA Conference and hear about the paper...
'Understanding doctors as people to fuel insights-driven omnichannel strategy and personalised engagement'
From speakers - Elena Brutto (ex. Geatches) and Tasleem Rehmatullah, The Nursery Research & Planning.
Great to see everyone in Berlin yesterday at our 2024 Germany One-Day chapter meeting!
What can we say - great papers, great discussions and everyone enjoyed meeting up.
Send in your Synopsis for the 2024 Basel meeting on 19 September Submission deadline is 30 April ‘Analysing the impact of Health Inequality: Unravelling the Business Question’
Meeting Convenors:
Ana Maria Aguirre-Arteta, Novartis
Angela Duffy, Research Partnership
Fenna Gloggner, Idorsia Pharmaceuticals
Hannah Osborn, Pure Healthcare Strategy
‘Are life sciences in an echo chamber?’
Sidi Lemine, Jade Kite, will deliver his paper ‘Improving Messaging Resonance With AI Emotion Recognition’ at the 2024 EPHMRA Conference.
This paper will demonstrate how Emotive AI can compliment traditional research in healthcare to uncover subconscious emotional reactions in HCPs.
2024 Germany Chapter meeting – You can register today!
anthony rowbottom, boxee group, will present his paper ‘DLBCL and me: a market researcher’s personal ethnographic journey’
Social Media listening is not a new innovation: however, it might not be living up to its true potential within the pharmaceutical market research landscape.