Bernadette Rogers

16 Oct 2025

Forecasting Forum - Communicating Forecasts Webinar: 17 October

This members webinar at 13.00 UK time will focus on improving how we communicate forecasts? Even the most robust forecast loses its value if it isn’t understood, trusted, or acted upon by key stakeholders.

This Forecasting Forum will focus on the often-overlooked art of communicating forecasts effectively within organizations. We’ll explore how to present assumptions, ranges, and uncertainty in ways that resonate with cross-functional audiences, and how to tailor the communication depending on the stakeholder, be it commercial, finance, or senior leadership.

The session will provide space for participants to share best practices, pitfalls, and lessons learned. We'll discuss how to deal with pushback, how to foster transparency without overwhelming detail, and what it takes to build credibility over time.

We look forward to welcoming Verena Schiessl, Freelance Insights & Forecasting Consultant, who will chair the session and kick off the discussion with practical input.