2026 Switzerland Meeting | 17th September | Basel

“Rethinking Pharma Insight Generation in a Consumer Influenced Healthcare Ecosystem”

Join Matteo Fabiani, Associate Director, SKIM, and Hiren Odedra, Disease Area Insights Lead | CVRM Portfolio, Global Pharma Strategy, Roche, as they explore how evolving consumer behaviours are reshaping healthcare market research.

Drawing on learnings from recent client studies, this session will examine how pharmaceutical companies can adapt their research and insight generation to better reflect a healthcare landscape where treatment decisions are increasingly influenced by consumer expectations, access and wider stakeholder perspectives.

Registration is now open. Join us to explore this and many more forward-thinking presentations under this year's theme, Insights 2026 to 2036 - Looking to the Future.

Register here: https://www.ephmra.org/events/91