These are challenging times for our industry – but our webinar will focus on the opportunities and challenges for conducting fieldwork in France, Germany, Italy, Spain and UK. You’ll be given guidance on methodological approaches in the current climate, as well as updates on respondent type availability.
Both global and national based healthcare market research suppliers will participate and explain the implications for healthcare market research during the COVID-19 pandemic.
The EphMRA recommended advice issued last week is:
In the current circumstances everyone should take a sensible, empathetic and ethical approach when recruiting participants for surveys in the healthcare arena. There is still much scope to conduct market research but all parties (clients and vendors) should be working closely in partnership and keep clear channels of communication so that you can react to changing situations in each country. Developments across the countries mean that opportunities for market research will evolve and change. Please do work together to make the most appropriate decisions.
Healthcare workers who are on the front lines of tackling this disease should be avoided for research during this time. We remind you to be aware of what is happening in each country and region as these specialties/titles may vary by geography.
Speakers will give both global and national perspectives.