Webinar: Thursday 3rd May at 13.30 - 14.30 UK time
Speakers: Ed Drage, Principal and Sarah Phillips, Senior Principal IQVIA
Convenors from the LDC:
Jayne Shufflebotham, Senior Manager, Brand Management Accelerator Team, IQVIA and Chetan Taylor, Research Manager, Branding Science
From the webinar attendees will..
* Understand the application of real world data in answered critical business questions in the pharmaceutical industry
* Be clear on the benefits and challenges associated with this type of data
* Understand how and where real world data when combined with market research can create more powerful insights
The webinar is aimed at business intelligence professionals who have a good understanding of the types of business issues for which research (either market research or RWD) is required.
The webinar is available to members only and please register here:
If you register and your company is not a member of EphMRA the webinar will not be available to you sorry.