BEGIN:VCALENDAR VERSION:2.0 PRODID:-//CiviCRM//NONSGML CiviEvent iCal//EN X-WR-TIMEZONE:Europe/London METHOD:PUBLISH BEGIN:VTIMEZONE TZID:Europe/London BEGIN:DAYLIGHT TZOFFSETFROM:+0100 TZOFFSETTO:+0100 TZNAME:BST DTSTART:20260917T090000 END:DAYLIGHT END:VTIMEZONE BEGIN:VEVENT UID:CiviCRM_EventID_91_3b79d502593e3d7f92580130e54fd34a@www.ephmra.org SUMMARY:2026 Switzerland Chapter Meeting X-ALT-DESC;FMTTYPE=text/html:

This ye ars theme is

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Insights 2026 to 203 6 - Looking to the Future

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Confir med Papers so far:

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When Person as Meet AI: Transforming Research Outputs into Dec isions

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Speaker: Umit Aktas\, Bayer

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What the Future: The Pha rma Insights Professional of the 2030s

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Speaker: Melissa Moodley\, Ipsos

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The rise of GenAI in clinical practic e: Implications for the future of healthcare marke t research

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Speakers: Robert D ossin\, Instar Research and Uğur Yazgan\, Stemline Therapeutics

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Rethinking Pharm a Insight Generation in a Consumer Influenced Heal thcare Ecosystem

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Speakers: Ma tteo Fabiani\, SKIM and Hiren Odedra\, Roche

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Beyond the Hype: What a Head-to-Hea d Study Revealed About Synthetic Research

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Speakers: Marta Guida and Brian Robbi ns\, Novartis

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Reimagining Earl y Pipeline Insights: Using AI Personas to Accelera te and Transform Decision Making

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Speakers: Mehmet Mert and Martin Peters\, Nova rtis

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Registration is now open.

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This is a members only event - CHF 450+VAT ea ch

DESCRIPTION:This years theme is\n \n \n \n Insights 2026 to 20 36 - Looking to the Future\n \n \n Confirmed Paper s so far:\n \n \n \n When Personas Meet AI: Transf orming Research Outputs into Decisions\n \n \n \n Speaker: Umit Aktas\, Bayer\n \n \n \n What the Fu ture: The Pharma Insights Professional of the 2030 s\n \n \n \n Speaker: Melissa Moodley\, Ipsos\n \n \n \n The rise of GenAI in clinical practice: Imp lications for the future of healthcare market rese arch\n \n \n \n Speakers: Robert Dossin\, Instar R esearch and Uğur Yazgan\, Stemline Therapeutics\n \n \n \n Rethinking Pharma Insight Generation in a Consumer Influenced Healthcare Ecosystem\n \n \n \n Speakers: Matteo Fabiani\, SKIM and Hiren Odedr a\, Roche\n \n \n \n Beyond the Hype: What a Head- to-Head Study Revealed About Synthetic Research\n \n \n \n Speakers: Marta Guida and Brian Robbins\, Novartis\n \n \n \n Reimagining Early Pipeline In sights: Using AI Personas to Accelerate and Transf orm Decision Making\n \n \n \n Speakers: Mehmet Me rt and Martin Peters\, Novartis\n \n \n \n Registr ation is now open.\n \n \n \n This is a members on ly event - CHF 450+VAT each\n \n CATEGORIES:Switzerland Meeting CALSCALE:GREGORIAN DTSTAMP;TZID=Europe/London:20260917T090000 DTSTART;TZID=Europe/London:20260917T090000 DTEND;TZID=Europe/London:20260917T170000 LOCATION:Novartis Campus\n Fabrikstrasse 2\n Basel\, 4056\n Switzerland\n URL:https://www.ephmra.org/civicrm/event/info?reset=1&id=91 END:VEVENT END:VCALENDAR