BEGIN:VCALENDAR VERSION:2.0 PRODID:-//CiviCRM//NONSGML CiviEvent iCal//EN X-WR-TIMEZONE:Europe/London METHOD:PUBLISH BEGIN:VTIMEZONE TZID:Europe/London BEGIN:DAYLIGHT TZOFFSETFROM:+0100 TZOFFSETTO:+0100 TZNAME:BST DTSTART:20260603T140000 END:DAYLIGHT END:VTIMEZONE BEGIN:VEVENT UID:CiviCRM_EventID_96_3b79d502593e3d7f92580130e54fd34a@www.ephmra.org SUMMARY:Webinar: Quality under AI: Detect\, Deter\, Defend X-ALT-DESC;FMTTYPE=text/html:

The w ebinar will cover:

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Unmask the Invisible Threat: Discover how AI is reshaping fr aud in pharma research and what it takes to stay a head of increasingly sophisticated synthetic respo ndents.< /span>
From Risk to Resilience : Learn the latest industry‑ready techniques to de tect AI‑assisted fraud\, safeguard data integrity and protect the credibility of your insights.
AI\, The Problem and the Sol ution: See how cutting‑edge AI tools can strengthe n compliance\, elevate data quality\, and turn fra ud prevention into a competitive advantage.

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Target Audience

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This webinar is designed for professionals across the P harmaceutical\, Diagnostics\, and Medical Devices sectors\, particularly those working in Market Res earch and Insights\, fieldwork operations\, Compli ance and roles responsible for safeguarding data i ntegrity and respondent quality.

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Key Takeaways fo r Attendees

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< span style="font-family:Calibri\, sans-serif\;">Un derstand how AI is reshaping fraud risks in health care and pharmaceutical market research\, and why synthetic respondents are becoming increasingly di fficult to detect.
< span style="line-height:115%\;">Gain pra ctical\, industry‑ready techniques to identify and mitigate AI‑assisted fraud\, protecting data qual ity and ensuring trustworthy insight generation.

Learn how AI can enhance—rat her than compromise—compliance and quality\, turni ng advanced detection and monitoring tools into a strategic advantage.\n
Leave with a forward‑looking view of how AI will continu e to shape data integrity\, quality standards\, an d fraud prevention in market research.
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\n \n < p style="margin-bottom:8px\;margin-left:8px\;">Speakers: Mo Rice\, Konovo and Matteo Scaringi\, M3 GR
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C onvenor: Georgina Butcher\, EPHMRA Ethics Consultant
DESCRIPTION:The webinar will cover:\n \n \n \n \n Unmask the Invisible Threat: Discover how AI is reshaping fra ud in pharma research and what it takes to stay ah ead of increasingly sophisticated synthetic respon dents.\n From Risk to Resilience: Learn the lates t industry‑ready techniques to detect AI‑assisted fraud\, safeguard data integrity and protect the c redibility of your insights.\n AI\, The Problem a nd the Solution: See how cutting‑edge AI tools can strengthen compliance\, elevate data quality\, an d turn fraud prevention into a competitive advanta ge.\n \n \n Target Audience\n \n \n \n This webina r is designed for professionals across the Pharmac eutical\, Diagnostics\, and Medical Devices sector s\, particularly those working in Market Research and Insights\, fieldwork operations\, Compliance a nd roles responsible for safeguarding data integri ty and respondent quality.\n \n \n \n \n \n \n \n Key Takeaways for Attendees\n \n \n \n \n Unders tand how AI is reshaping fraud risks in healthcare and pharmaceutical market research\, and why synt hetic respondents are becoming increasingly diffic ult to detect.\n Gain practical\, industry‑ready techniques to identify and mitigate AI‑assisted fr aud\, protecting data quality and ensuring trustwo rthy insight generation.\n Learn how AI can enhan ce—rather than compromise—compliance and quality\, turning advanced detection and monitoring tools i nto a strategic advantage.\n Leave with a forward ‑looking view of how AI will continue to shape dat a integrity\, quality standards\, and fraud preven tion in market research.\n \n \n Speakers: Mo Rice \, Konovo and Matteo Scaringi\, M3 GR \n \n \n \n Convenor: Georgina Butcher\, EPHMRA Ethics Consult ant\n \n CATEGORIES:Webinar CALSCALE:GREGORIAN DTSTAMP;TZID=Europe/London:20260603T140000 DTSTART;TZID=Europe/London:20260603T140000 DTEND;TZID=Europe/London:20260603T143000 LOCATION:Online Event\n URL:https://www.ephmra.org/civicrm/event/info?reset=1&id=96 END:VEVENT END:VCALENDAR