EphMRA Awards 

EphMRA members are engaged in a huge range of healthcare market research initiatives, studies and projects and the Board wants to take this opportunity to learn more and to enable members to show case their expertise.  Four Awards have been outlined - members can submit their ideas when announced and these will be evaluated.  Winners will be announced in April 2018 to allow for time to be included on the June 2018 Conference Programme should the submitters want to be included.

If you are interested in learning about who won in 2017 - read more here

The awards EphMRA won in 2018 are:

1. Business Impact through Innovation - sponsored by Adelphi
Winning Submission: Driving behaviour change and innovation in biologic innovation.  
Kat Briley, Hall & Partners and Majd Alamad, Takeda

This award focuses on demonstrating innovation which has had a real and significant business impact.   The innovation can be related to any stage of research design and delivery. Innovation can be implemented on a macro or micro level – small innovative changes can also be seen to make a difference.

2. Excellence in Fieldwork - Sponsored by SERMO

Winning Submission: Successfully engaging children in filmed ethnographic interviews enabled us to achieve richer insight into paediatric growth hormone deficiency (GHD).  Ellie Tait and Victoria Guyatt, Ipsos Healthcare

This award focuses on an international case study from a company involved in healthcare fieldwork and data collection and will demonstrate best practice.  Opportunity for the winner to present their case study in a session at the annual 2017 conference.

3. Influencing Strategic Direction via Engaging and Actionable Deliverables
Winning Submission: Beyond the Comfort Zone: Packing a Punch with Dynamic Deliverables and Behavioural Science.  Cathy Haw, HRW and Dennis Engelke, Jazz Pharma.

This award focuses on how results from a research project were delivered in such a way as to immerse the brand team in the findings. This will showcase the role and importance of business insight in facilitating business decision making and strategic action.

 

 

Sponsors

Sponsoring an Award is a great way to be associated with companies setting the gold standard in our industry and being recognised for excellence in international healthcare business analysis and market research.

As a sponsor you will also form part of the Steering Committee and/or the Judging Panel – please do get in touch if you would like to be part of this initiative. 

Sponsors are sought for just one Award – do get in touch [email protected]

Awards Steering Panel

EphMRA has formed a Steering Panel for the Awards:

This Panel has defined the Awards structure and the judging criteria and where appropriate will help judge the submissions.

 

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