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Celebrating 50 years

Celebrating 50 years of services! 1961-2011

Founded on May 5th 1961 – the result of a meeting between representatives of fourteen research-orientated European-based pharmaceutical companies – EphMRA is the representative body for the European healthcare market research industry.

Today, fifty years on from its inauguration, EphMRA’s size and influence is such that its membership now includes practically all of hte major pharmaceutical companies and suppliers worldwide.

EphMRA’s vision, ‘to create excellence in professional standards and practices to enable healthcare market researchers to become highly valued business partners’, is achieved through a wide range of initiatives and services. These include: the EphMRA Code of Conduct (specific to healthcare market research and continually updated); the Anatomical Classification of Products (covering all products in all therapeutic categories worldwide); six member-led committees (harnessing and cascading knowledge on all common issues); and a widely-praised industry training programme (delivered both face-to-face and online).  

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