EphMRA Code of Conduct
The EphMRA Code of Conduct for
International Healthcare Market Research.
The Comprehensive Guide for today’s International
Healthcare Market Researcher.
EphMRA Code of Conduct - Updated April
2013 - includes: France, Germany, Italy, Spain, the UK,
Denmark, Finland, Norway, Sweden, Poland, Japan, Russia, USA.
Changes made to the Code since 2009 - at
a glance - updated
Code translated into French,
German, Italian and Spanish
Enquiry Service - free to Members
(updated September 2012) - If ever you need clarification
on any aspect of the EphMRA Code of Conduct, don’t hesitate to use
our Code Query Service. Many members have already done just
that – and here, for the benefit for all, are some of the
anonymised questions and EphMRA’s answers.
Country Updates and News
As international healthcare market researchers, we need
up-to-date, sector-specific guidance on the critical issues
affecting our industry. That’s why, in our biggest
and most important initiative for 2009, EphMRA has created a
brand new Code of Conduct for healthcare market research -
replacing the previous Joint Code with ESOMAR.
Now more than ever before, researchers from
both client and agency side are equipped to define and safeguard
the rights of respondents and protect data integrity.
About the Code of Conduct - A
milestone in EphMRA’s pursuit of excellence in professional
standards and practices, the new Code provides:
· An international
healthcare industry focus
· New &
important guidance on legal, ethical and data protection issues
· Vital updates to
relevant points from the existing Code
with local country codes
· A Code Enquiry
Service for Members (submit enquiries
· Planned annual
updates to address both current and future needs.
(Please do not contact the EphMRA
Steering Group or Ethics Group direct with any questions - please
use the Enquiry service via the online form).