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2017 Conference

Here are the 2017 Conference slide decks

 

Changes don't ask for permission, they just turn up

Helen Eriksen - Keynote speaker

Slides

 

Conference Opening, President's Award and EphMRA Awards 2017

Dr Thomas Hein - EphMRA President

Slides

 

Real-World Data De-Mystified

Tom Haskell, Kantar Health - Plenary

Slides

 

The memification of insights

Session 1 - Tom De Ruyck, Insites Consulting

Slides

 

Rare Disease market research online communities (MROCs)

Session 2 - Future Leaders Session - Jennifer Redfearn, Research Partnership

Slides

Beyond Vox Pops - Video as a fully-fledged output format

Session 2 - Future Leaders Session - Andreas Machemehl, Point-Blank International

Slides

 

Why should you know more about medtech/diagnostics?

Session 3 - Julie Veyrard and Manuel Guzman, bioMérieux

Slides

 

Transforming the typical usage study to track what really matters to marketeers

Session 4 - Karen Stevens and Neil Rees, The EarthWorks Insights

Slides

 

Partnership: the story of our success

Session 6 - Philippe Thiery, Sanofi Genzyme and Hannah Derbyshire, Hall & Partners

Slides

 

How engaging payers early transformed our clinical development and portfolio planning a case study

Session 7 - Bernd M├╝hlenweg, Nanobiotix and Erik Holzinger, groupH

 

When two very different worlds collide- amazing things can happen!

Session 8 - Julie Veyrard, bioMérieux and Philip Last, Last Innovation

Slides

 

Informing : beyond the pill: innovation: a research roadmap to success

Session 9 - Justin Edge, GfK

Slides

 

Taking advantage of survey bias in forecasting research

Session 10 - Ryuhei Ishikawa, Astellas Pharma and Ryusuke Shinozaki, SSRI

Slides

 

Ethics Update

Plenary Georgina Butcher, Astellas Pharma Europe and EphMRA Ethics Committee

Slides

 

How do we stop the rot?

Soapbox Session Hannah Mann, Hall & Partners

Slides

 

Unlocking the power, strength and value of blending Real World Data and primary insights

Soapbox Session Carolyn Chamberlain, Adelphi Research and Katherine Byrne, Adelphi Real World

Slides

 

Using BLT to get more out of BE

Soapbox Session Marion Gannon, Jigsaw Research

Slides

 

A multi-disciplinary research to guide multiple myeloma patient support efforts of Takeda

Session 12 - Nienke Feenstra, Takeda and Eszter Kun, Szinapszis Market Research and Consulting

Slides

 

Leveraging Compliance for Engagement

Session 13 - Nick Wain and Hannah Brown, M3 Global Research

Slides

 

Campaigns that move people: Advancing an activating campaign targeting hard-to-reach populations

Session 14 - Katy Irving, HRW

Slides

 

Design thinking in the pharma world. The idea manufactory

Session 15 - Thomas Laufen, Roche Pharma and Barbara Lang, Point-Blank International

Slides

 

Reality check: how stimulus choice impacts on your findings

Session 17 - Fenna Gloggner and Jess Woodhead, HRW

Slides

 

From consumer choice to patient voice: why a beer ad could be the start of faster, richer healthcare research insight

Session 19 - Robert Dossin and Paul Janssen, SKIM

Slides

 

Amplifying signals within the data noise to find the insights

Session 20 - Philipp Herrlinger, Themis Analytics

Slides

 

How can video technology get you closer to your customer?

Session 21 - Nadia Thyssen, UCB and Damian Eade, Cello Health Insight

Slides

 

Looking forwards, not backwards. How disruptive thinking can affect your business

Session 23 - Lee Gazey and Josh Dickins, Flamingo Health

Slides

 

In times of limited headcounts, outsourcing work to agencies becomes a business reality : how to make sure that the agency is truly delivering added value for your organisation

Richard Raubik, Independent business and personal consultant

Slides

 

Conference Closing

Dr Thomas Hein, EphMRA President

Slides

 

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